As a Sales and Marketing Manager at SmartPay, you will be at the forefront of driving and executing our sales and marketing strategies. Serving as a thought leader with a keen understanding of industry trends, you will play a crucial role in shaping our market image.
Duties & Responsibilities:
- Develop and implement comprehensive sales and marketing strategies.
- Plan, develop, and evaluate advertising and promotion programs to achieve marketing and visitor objectives.
- Cultivate relationships with partners, traders, and customers to enhance the company's market image.
- Manage the day-to-day operations of the sales and marketing team, ensuring they meet key performance indicators (KPIs).
- Set and manage marketing team KPIs to drive team activity.
- Collaborate with the marketing team to devise effective business-building approaches.
- Evaluate and oversee the daily activities and performance of the team.
- Provide training on sales techniques and offer guidance to the marketing team.
- Address and manage the performance of underperforming team members.
- Determine and achieve organizational sales goals.
- Oversee the management of all social media channels, adapting content to suit different platforms.
- Create engaging multimedia content across multiple platforms.
- Stay updated on current technologies and trends in social media, design tools, and applications.
- Generate, edit, publish, and share engaging content daily.
- Respond to queries and customer reviews promptly.
- Complete other assigned tasks as directed by senior management.
- Provide regular reports to senior management on a daily, weekly, monthly, quarterly, and yearly basis.
