Hamkar Noor Limited Company (HNC) is a fast-growing Afghan enterprise specializing in the import, distribution, and turnkey delivery of electrical goods and power-distribution solutions. For more than a decade we have supplied high-quality wires, cables (including ABC and ACSR conductors), transformers, switchgear, and ancillary materials to both public utilities—chiefly Da Afghanistan Breshna Sherkat (DABS)—and private-sector clients nationwide. Our hybrid B2B/B2C model combines wholesale expertise with a nationwide retail presence, enabling us to serve mega-projects and individual consumers with equal agility. Backed by ISO-aligned quality-assurance processes, a certified accounting team, and an in-house engineering unit, HNC prides itself on integrity, technical excellence, and customer-centric innovation. From competitive tendering and project logistics to after-sales support, we deliver reliable power solutions that help Afghanistan light the future.

Position Summary

The Sales & Marketing Officer is a dual-focus role responsible for driving day-to-day revenue while expanding Hamkar Noor’s digital footprint. You will manage the full sales cycle—from lead generation to after-sales support—AND execute integrated marketing campaigns across social media, email, web, and events. Success in this position means hitting monthly sales targets, increasing qualified leads at a competitive cost-per-lead, and ensuring a consistent brand voice that reinforces our reputation for quality electrical products.

Key Responsibilities

Sales

• Handle daily sales operations: respond to inquiries, prepare quotations, process orders, and follow up on payments.
• Build and maintain professional, trust-based relationships with contractors, retailers, and institutional buyers.
• Record every lead, meeting, and deal stage in the CRM; keep pipeline data 100 % current.
• Negotiate price, delivery, and payment terms to meet monthly revenue and margin goals.
• Provide prompt after-sales service, coordinate with logistics, and secure on-time collections.

Marketing

• Create and execute a 12-month marketing calendar aligned with product launches and tender cycles.
• Plan, schedule, and post daily social-media content (text, images, reels) on WhatsApp Business, Facebook, LinkedIn, Telegram, and Instagram.
• Launch and optimise paid-ad campaigns on Meta and Google; manage budgets, A/B tests, and retargeting audiences.
• Write and distribute a monthly email newsletter; track open and click-through rates.
• Keep the company website updated; coordinate basic SEO (keywords, meta descriptions, backlinks).
• Produce marketing collateral: brochures, data sheets, flyers, case studies, and short product-demo videos.
• Conduct market and competitor research; present quarterly insight reports.
• Organise or attend trade shows, expos, and customer demo days; arrange booth logistics and lead capture.
• Build a library of customer testimonials and project photos for proposals and social channels.
• Monitor and report weekly on marketing KPIs: reach, engagement, cost-per-lead, lead-to-MQL conversion, and campaign ROI.
• Ensure brand consistency in all content by following company style and quality standards.

Required Qualifications & Competencies

• Bachelor’s degree in Business, Marketing, or a related field (strong experience may substitute).
• 2–4 years combined experience in sales and digital marketing (electrical or industrial products preferred).
• Fluency in Dari/Farsi and professional English (writing & speaking).
• Proven daily user of social-media platforms plus working knowledge of Meta Ads / Google Ads.
• Proficiency in Excel, Canva or basic Photoshop, and familiarity with a CRM system (e.g., Zoho, HubSpot).
• Excellent communication, ethical conduct, negotiation, and time-management abilities.
• Advantageous: valid driving license, willingness to travel inside Afghanistan, and basic knowledge of cables or electrical supplies.

Interested candidates are invited to submit their resume along with a professional cover letter outlining their relevant experience to hr.hamkarnoor@gmail.com.

Please use your desired province and vacancy number “HN-SO-001” in the email subject line.

Only shortlisted candidates will be contacted. Early applications are encouraged.